More Than a Night of Food: Why Hoggy Style BBQ is Coming Back to Taste of Montgomery County

More Than a Night of Food: Why Hoggy Style BBQ is Coming Back to Taste of Montgomery County

For food vendors, getting your name in front of new customers can be one of the hardest parts of growing a business. Taste of Montgomery County offers a unique opportunity to do exactly that—and according to Hoggy Style BBQ, the experience was well worth coming back for.

Hoggy Style BBQ, owned and operated by Brett & Nikki Trotter, participated in Taste of Montgomery County last year and enjoyed the experience enough to return for a second year.

“From the time it started it was constant people coming to visit, sample and ask questions. It was a great time!” they shared. “We have never attended anything like it. I honestly do not know if there is anything to compare it to.”

That steady interaction with attendees is what makes Taste of Montgomery County different from a typical food event. Vendors aren't simply serving food—they have the chance to meet potential customers face-to-face, talk about their business and let people experience what makes their food special.

For Hoggy Style BBQ, that exposure translated into more than just a successful evening.

“Absolutely,” they said when asked whether the event helped introduce their business to new customers. “People who had never heard of us were able to sample our stuff. There is no doubt in my mind that some of the catering we had in December for Christmas parties came from the event.”

That is the kind of exposure that can make participating in Taste of Montgomery County worthwhile for a growing food business. A sample at the event can become a new customer, a catering inquiry or a future opportunity long after the evening is over.

And Hoggy Style has some simple advice for other food trucks considering participating:

“It's absolutely worth the time to go. It's not all about free samples. Being able to converse with attendees about your business could really help get you more business in the future.”
That opportunity to connect directly with the community is one of the biggest benefits of Taste of Montgomery County. Attendees come ready to discover something new, giving participating vendors a room full of potential customers who may have never encountered their business otherwise.

So what brought Hoggy Style BBQ back for another year?

“It was a blast. We loved being able to introduce our food to people who may not have ever had it all while supporting a very unique event.”

Taste of Montgomery County is more than an evening of great food. It is an opportunity for local food businesses to build awareness, meet new customers and become part of an event that supports the Montgomery County community.

If you're a food truck, restaurant, caterer or other food vendor looking for a way to put your business in front of new faces, take it from a vendor who experienced it firsthand: It's worth the time to show up, share your food and start a conversation.

Ready to sign up? Click here to register as a food vendor! Have a few questions? Contact us to learn more: info@actioncouncil.com

Photo from 2025 Taste of Montgomery County featuring the line to Hoggy Style BBQ on the right.